Clicks-to-Bricks: Companies Making the Transition in 2023
Are consumers tired of shopping online? We are continuing to see a trend of DTC/e-commerce first companies make the move into retail in 2023.

Are consumers tired of shopping online? Companies like Warby Parker, Allbirds, Adore Me, and Away started the trend and now we are seeing even more DTC/e-commerce first brands jumping into brick and mortar. Here are some of the companies that are opening their first-ever retail locations in 2023:

Netflix

Yes, you read that right. Netflix is opening a restaurant in 2023. The streaming giant is branching out into the food industry with its first-ever restaurant called "Edible Cinema." The restaurant will be located in Los Angeles and will serve food that is inspired by Netflix's original content.

Centre

Footwear retailer Centre is set to open its first brick-and-mortar store in 2023. The company has been operating online for the past few years, but now it's ready to make its mark in the retail space. Centre's first store will be located in New York City and will offer customers the chance to try on their shoes in person before making a purchase.

Wilson

Wilson Sporting Goods is opening its first location on the west coast in Santa Monica, CA. The new store has an 'Equipment Room', where shoppers can rent select products to playtest on their own outside of the store before purchasing across sports like tennis, pickleball, basketball, football, volleyball and more.

Morjas

Swedish shoe brand Morjas is also making the move to physical retail in 2023. The company has gained a following for its minimalist designs and high-quality materials. Morjas' first store will be located in Stockholm and will offer customers the chance to see and feel the brand's products in person.

Lisa Maree

Australian swimwear brand Lisa Maree is opening its first retail location in 2023. The brand has gained a following for its unique designs and sustainable materials. Lisa Maree's first store will be located in Sydney and will offer customers the chance to try on the brand's swimwear in person.

Yeti

Outdoor gear company Yeti is opening its first-ever retail location in 2023. The company is known for its high-quality coolers, drinkware, and outdoor gear. Yeti's first store will be located in Austin, Texas, and will offer customers the chance to see and touch the brand's products in person.

Casetify

Tech accessory brand Casetify is making the move to physical retail in 2023. The company has gained a following for its stylish phone cases and tech accessories. Casetify has launched various pop up stores across the us (it's latest was in the Bay Area's Valley Fair Mail) but will launch it's first permanent location in Hong Kong and will offer customers the chance to see and try on the brand's products in person.

In conclusion, 2023 is shaping up to be an exciting year for retail with several companies making their debut in the physical space. From Netflix's foray into the food industry to Morjas' minimalist shoes, customers will have the chance to experience these brands in a whole new way. So, get ready to step away from your screens and into these new retail spaces.

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