August 2, 2023
SiteRise Series: Brick-and-Mortar Fantasyland
Introducing a new SiteRise Series: Brick-and-Mortar Fantasyland, a look into popular brands making the jump from online into physical retail.

Brick and Mortar Fantasyland  | Volume One

In our latest SiteRise Series we will be looking at brands that we would love to see move into a physical retail location. These could be small Shopify shops or massive DTC companies that have not made their way off the internet. Let's take a look at the five brands on our first list:

1. Traeger - BBQ Equipment  

Traeger is a company that specializes in wood-fired grills and smokers. Their grills use hardwood pellets as a fuel source, providing a unique smoky flavor to the food being cooked. They have expanded their model lineup over the years and started selling a number of grilling accessories including the acquisition of MEATER, a popular wireless smart thermometer.

Traeger currently sells its products online and through a couple wholesale retailers like ACE Hardware.

2. Cuts - Apparel

Cuts Clothing is a fashion company that produces premium-quality, minimalist clothing, mainly focusing on t-shirts, sweatshirts, and hoodies. Their collections feature sleek designs made with high-quality fabrics. Cuts has been DTC/Online first since its inception in 2016 but over the last couple years has launched a number of pop up locations on the East Coast.

Given the trend of growing DTC brands jumping into physical spaces after the pandemic, we sense a permanent location for Cuts coming very soon!

3. Mother Denim - Apparel

MOTHER Denim is a high-end denim company specializing in women's jeans. They offer a variety of styles, from skinny to flared fits, all made with premium denim and unique washes.

4. Boden - Apparel

Boden is a British clothing company that produces stylish, high-quality clothing for men, women, and children. Their collections feature classic designs with a modern twist, and their clothes are well-known for their durability and quality.

5. Athletic Greens - Health & Wellness

Athletic Greens is a health and wellness company that offers a daily nutritional supplement designed to support overall health and well-being. Their supplement contains a variety of vitamins, minerals, and other nutrients to support optimum nutrition.

Ready to get started?

The SiteRise team is ready to help your team take your retail projects to the next level.